Is it time for a new website? We understand, you want to save money and getting a new website can be a big investment. But remember, it is an investment in the success of your company! WAIT - I have lots of free time right now to do it myself. Instead of spending this time to [...]
For most small businesses, their website is the only form of marketing and advertising they do. And unfortunately, many companies underestimate the power of a great online presence and do not invest enough in their website for it to generate leads. A well-planned website is important to engage prospects, set a business apart from its [...]
If you want your website to be a powerful online marketing tool it needs to be mobile-responsive. With the huge rise in the use of mobile devices, you’d be doing your company a disservice if your website is not designed to respond and adjust to mobile devices. Have you looked at the reduced version of [...]
Your website can be a considerable investment and it should provide you a return. Whether that comes from direct online sales, leads, or a strong impression of your brand, there are many ways your online presence can impact your bottom line. It can be a bitter pill to swallow to redesign your website after you [...]
Think of analytics like your website report card. If you or your marketing firm are not reviewing website analytics on a regular basis, you are missing out on a huge opportunity to increase your sales. Analytics measures, collects, and analyzes website data for the purpose of understanding and improving its performance as a lead-generating tool [...]
Let’s start with: What is SEO and why SEO is important for your business to compete and succeed online. Search engine optimization (SEO) is the process of optimizing a website so that it performs well in organic searches. An organic search is the results Google displays when you type in your search terms and magically [...]
What is a Technical Website Audit and Why You Should Have One Done. From speed to site ranking, you’ve probably done some sort of website audit. However, a true website audit covers much more. As an essential part of your business, your website should be put through a comprehensive audit that factors in all major [...]
